Your direct theatre connection

London Theatre Direct offers access to London and Broadway theatre tickets through a variety of partner solutions. These include a bookable API, customisable WHITE LABEL, branded APP and a simple CONCIERGE booking system for hotels and travel agencies.

All partner solutions offer generous commission levels

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Benefits using our platform

Direct connections to West End and Broadway theatres
Book tickets on interactive seating plans
Customer contact centre for after service care
Secure online booking plaftorm

Need more reasons?

Official ticketing partner for the following organisations

Our Partner Solutions

London Theatre Direct API

Build new apps, widgets and platforms for tickets selling in a new way

LTD multiplatform API provides direct connection to the box office systems of multiple venues unified in one API available via both REST and SOAP schemas.

Real-time up-to-date data
Complete booking options
Both reserver and unreserved seating
Complete transaction processing

Choice of net or commissionable rates


Focus on marketing, we create a ticket booking website for you

We'll create a clone of the LondonTheatreDirect website, with the same ticket availability, events and live seating plans but using your own brand.

Get access to your own management portal to track your ticket sales.

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Your new ticket website will be available at:


Save time, sell more tickets and keep your customers happy

Book tickets in real time with our live and interactive seating plans. Save time and track sales with our user friendly booking interface. All of London's best shows are available at your fingertips right up to curtain up.

Everything is ready to go, just create an account.

Choice of net or commissionable rates

Create Concierge account and start selling today!

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Experience & Innovation

Established in 1999, London Theatre Direct is one of the UK’s leading ticket agents and distributors.

One of the first companies to sell theatre tickets online in the UK, through displaying interactive seating plans.
Connecting to multiple API systems and becoming the first ticket seller in the world to accept bitcoin.

LondonTheatreDirect continues to innovate using new technologies ... stay tooned!