Expand your WordPress website with the London Theatre Direct plugin and earn commission for every sale made via your website. Easily import the events you want to sell, and let the plugin automatically synchronise all the latest prices and special offers for you. Use the simple styling options to tailor the plugin to your website or brand in a few clicks. More advanced users are free to customise any layouts, replace templates with their own files, and even retrofit the plugin into an existing ticketing website.

Getting started…

A simple,
effective plugin

Quick and easy setuo

Quick and easy

The plugin allows you to quickly import products, venues and categories from London Theatre Direct, creates product archives, category pages, product pages and venue pages, and generate revenue from every sale made via your website.

One click importer

Once click import

Turn your WordPress blog or website into a ticketing machine with our one-click Import All functionality. Quickly start selling all London Theatre Direct products and special offers on your website with no technical know-how.


Keep synchronised

Our WordPress plugin comes with a comprehensive 'Data Manager' designed to keep your website up to date with the latest prices and special offers. You can easily control exactly what you want to synchronise,
what you want to automatically publish, and how to handle new content.


The clear documentation and intuitive API made integrating London Theatre Direct a breeze. Best of all, the support we received throughout was exceptional.
Sam Coley Co-founder & CTO - TickX
London Theatre Direct is a world class Tech company and we are very happy that we chose to integrate their booking API. The support we got from their team has been amazing making the integration process frictionless.
Michael Hadjijoseph Co-founder & CEO of StageDoor


  • What products can I sell?

    You can sell London Theatre Direct’s entire collection through any of our solutions. You will get access to almost every West End show as well as a broad range of attractions, concerts and theatre packages.

  • Can I use multiple solutions?

    Yes you can! We can tie all your London Theatre Direct solutions together, so you can track the performance of your concierge account, whitelabel and API keys all in one place.  However, transactions and visitor data collected via an AWIN (formerly Affiliate Window) link is only accessibly though AWIN.

  • How much commission will I make?

    Our flexible commissions can be set on either a percentage of sale, or you can set your own margins with net rates.  If you choose a percentage of sale then you can expect to receive around 10% of the total order value for every transaction.

  • How often will I get paid?

    We pay commission on a monthly basis, via PayPal.  If you decide to use our AWIN (formerly Affiliate Window) programme either directly or via the WordPress plugin then your commission will be paid directly to your AWIN account.

  • How long will it take to set up?

    That is up to you. If you choose one of our off-the-shelf solutions then you can be up and running today! If you decide to integrate with our API then you can be ready and selling tickets as soon ar your integration is complete.

  • Which solution is best for me?

    We offer a number of tailored solutions to cater for all business types. If you are a travel agent, hotelier, or want to sell tickets to your customers in person then you’ll probably want our concierge platform.  If you are looking for new revenue streams for your online business then you may want to check out our whitelabel platform or one of our plugins. Webmasters, developers and technical staff can select either one of our off-the-shelf solutions or our feature-rich API.

Let‘s make a song and dance

Looking for tickets?

If you've arrived here on a quest for amazing deals on tickets then you're in luck!

Visit London Theatre Direct